Announcement of major events during the 2020 year-end US shopping season

During the Amazon Prime Day sale held on October 13-14, the total sales of Amazon worldwide will exceed about $10.40 billion ($10.4 billion, about 12 trillion won), according to U.S. Digital Commerce 360 ​​(marketing research agency). I'm doing it. This is about 45% more than the $7.1 billion in sales made by Amazon on Amazon Prime Day last year, and there was a huge increase in sales.

On the day of the Amazon Prime Day sale, 51% of online shopping malls in the U.S. had different names, but each had a huge sale. According to a survey by Digital Commerce 360 ​​and Salesforce, traffic from online shopping malls excluding Amazon also increased by 51% compared to the period last year when Amazon Prime Day sales were held. Therefore, Amazon Prime Day Sale is not an event only for Amazon sites, but an event in which major online shopping malls participate together.

The main dates that affect US sales events and overseas direct purchases after Amazon Prime Day sales are listed below.

 Halloween Day October 31

 US summer time off on November 1st

 November 11 Gwanggunje (Single's Day in the US or Europe)

 November 26th Thanksgiving Day (Thanksgiving Day)

 November 27 Black Friday

 Cyber ​​Monday, November 30

 Green Monday, December 14th

 December 24th Christmas Eve

 Christmas December 25

 Boxing Day, December 26th

 December 31st New Year's Eve

This year, Halloween shopping is rarely done. As the coronavirus continues to rage, it is not recommended for children to go around the house to Trick or Treat, and it seems that they rarely decorate Halloween at home.

I have introduced several times that the Black Friday sale will be much faster, but major shopping malls start Black Friday sale from early November. Amazon has been running a Black Friday countdown sale every year from November 1st, and whether it will be that way this year, or whether it will be an all-out Black Friday sale has yet to be revealed.

Large shopping malls, including Wal-Mart, have officially announced or are predicting that they will have a Black Friday sale online from early November. Wal-Mart officially announced that it will hold the 1st Black Friday Sale from November 4th to 7th, the 2nd Black Friday Sale from November 11th to the 14th, and the 3rd Black Friday Sale from November 25th to 27th.